What is SEO?

Search Engine Optimization (SEO) is often considered more technical aspects of Internet marketing. This is because the optimization does not help to promote the objects and at the same time requires some technical knowledge – at least basic knowledge of HTML. SEO optimization is sometimes called a copyright, since most of the techniques used to promote sites in search engines according to the text. Generally, SEO can be defined as the activity of optimizing Web pages or entire sites to be search engine friendly, thereby to obtain higher placement in search results.

One of the basic truths in SEO is that even if you do everything you need to do, it does not guarantee that the highest rating, but if you neglect basic rules, it will definitely not go unnoticed. In addition, if you set realistic goals – ie to enter the top 30 Google results for a particular keyword, rather than being number one for 10 keywords in 5 engines, will feel happier and more satisfied with the results.

Although SEO helps to increase traffic to a site, SEO is not advertising. Of course, may be included in paid search results for certain keywords, but the basic idea behind the optimization techniques is to obtain the first place, because your site is associated with a particular search term, and not because you pay for.

SEO can be a 30-minute work or permanent work. Sometimes it is enough to make some general optimization to get higher in search engines – for example, if you are a leader of rare words, then you have much to do to get decent placement. But in most cases, if you really want to be on top, should pay special attention to SEO and devote a significant amount of time and effort to do so. Even if you plan to do some basic SEO, it is important to understand how search engines work and which are the most important topics in SEO.

Your Strategy is SEO is

On Page SEO
1. Web Category
2. Keyword Analysis
3. Add Meta Data
4. Site Map
5. Robots.txt

Off Page SEO
1. Directory Submission.
2. Blog Comments.
3. Social Book Marking.
4. Social Media.
5. Social Group.
6. Press Release.
7. Article Submission.
8. Forum Posting.
9. Link Exchange.
10. Banner Ads.